#TheBulgariConnection | Reviews of The Bulgari Connection in English Books| Hashreview

#TheBulgariConnection

The Bulgari Connection is a 2001 novel by Fay Weldon that became notorious for its commercial tie-in: in exchange for £18,000 from the jeweler Bulgari, Weldon was required to mention the name of the jeweler at least 12 times - which was more than Read More..

Ratings

Likes

Reviews

HASH INFO

Review# tag	TheBulgariConnection
Review# tag
Hash title	The Bulgari Connection
Hash title
Description	The Bulgari Connection is a 2001 novel by Fay Weldon that became notorious for its commercial tie-in: in exchange for £18,000 from the jeweler Bulgari, Weldon was required to mention the name of the jeweler at least 12 times - which was more than exceeded by the author. The 34 mentions appear in sentences such as "'A Bulgari necklace in the hand is worth two in the bush', said Doris" or "They snuggled together happily for a bit, all passion spent; and she met him at Bulgari that lunchtime". Such heavy use of product placement was not only a novelty in literature but also unprecedented for a published, established author (The Bulgari Connection was her 23rd novel), and a front-page article was published about it in the New York Times, quoting such writers as Rick Moody, J. G. Ballard, Michael Chabon, and Jeanette Winterson.The story concerns a character named Grace McNab Salt, and her re-integration into high society after ending a term in prison that she served for attempting to run her husband's mistress Doris Dubois over with her car.
Description	The Bulgari Connection is a 2001 novel by Fay Weldon that became notorious for its commercial tie-in: in exchange for £18,000 from the jeweler Bulgari, Weldon was required to mention the name of the jeweler at least 12 times - which was more than exceeded by the author. The 34 mentions appear in sentences such as "'A Bulgari necklace in the hand is worth two in the bush', said Doris" or "They snuggled together happily for a bit, all passion spent; and she met him at Bulgari that lunchtime". Such heavy use of product placement was not only a novelty in literature but also unprecedented for a published, established author (The Bulgari Connection was her 23rd novel), and a front-page article was published about it in the New York Times, quoting such writers as Rick Moody, J. G. Ballard, Michael Chabon, and Jeanette Winterson.The story concerns a character named Grace McNab Salt, and her re-integration into high society after ending a term in prison that she served for attempting to run her husband's mistress Doris Dubois over with her car.

Created By

Admin

DETAILS

Name	The Bulgari Connection
Name
Authors	Fay Weldon
Authors
Translator
Translator
Genre	Novel
Genre
Series
Series
Number in series
Number in series
Language	English
Language
Country	United Kingdom
Country

PUBLISH

Story timeline
Story timeline
Pages	224 pp (first edition, hardback)
Pages
Media_type	Print (Hardback & Paperback)
Media_type
Isbn	0-00-712126-1
Isbn
Oclc	59550660
Oclc
Publisher	Flamingo Press
Publisher