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#PredictablyIrrational Predictably Irrational
Predictably Irrational: The Hidden Forces That Shape Our Decisions is a 2008 book by Dan Ariely, in which he challenges readers' assumptions about making decisions based on rational thought. Ariely explains, "My goal, by the end of this book, is to Read More..
by Dan Ariely
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Description Predictably Irrational: The Hidden Forces That Shape Our Decisions is a 2008 book by Dan Ariely, in which he challenges readers' assumptions about making decisions based on rational thought. Ariely explains, "My goal, by the end of this book, is to help you fundamentally rethink what makes you and the people around you tick. I hope to lead you there by presenting a wide range of scientific experiments, findings, and anecdotes that are in many cases quite amusing. Once you see how systematic certain mistakes are—how we repeat them again and again—I think you will begin to learn how to avoid some of them".Ariely, Dan, Predictably Irrational, HarperCollins, 2008.
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Name Predictably Irrational: The Hidden Forces That Shape Our Decisions
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Authors Dan Ariely
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Genre Behavioral economics
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Language English
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Country United States
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Pages 304
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Media_type Print (Hardcover) iOS App ( Citia Edition)
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Isbn 978-0-06-135323-9
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Oclc 182521026
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Publisher HarperCollins
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Pub_date February 2008
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