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#DigitalDoesntMatter Digital Doesn't Matter
Digital Doesn't Matter (And Other Advertising Heresies) is a book by Josh Sklar about the past, present, and future of the advertising industry with a focus on the effect digital is having on it. The book was released in paperback form by Heresy Read More..
by Josh Sklar
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Description Digital Doesn't Matter (And Other Advertising Heresies) is a book by Josh Sklar about the past, present, and future of the advertising industry with a focus on the effect digital is having on it. The book was released in paperback form by Heresy Press on July 7, 2014. According to the author, its title is meant to be ironic.
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Name Digital Doesn't Matter(And Other Advertising Heresies)
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Authors Josh Sklar
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Language English
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Pages 562 (paperback)
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Isbn 978-0692226858
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Publisher Heresy Press
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